Piggy Story

 

Welcome to the Piggy Story – where every day, childlike wonder and creativity are breathing new life into the world of children’s products. Before designing each new product, the creative team first thinks about it from a kid’s perspective. Will this product spark little imaginations everywhere? How can we encourage creativity? Does this product have the longevity to be an “old favorite” years from now? The focus is then shifted to the parents perspective. Is it functional? Is it aesthetically pleasing? Is it sturdy enough to last?